Flyer Guidelines – Graphics – Narcotics Anonymous | San Diego & Imperial Counties Region Literature Sales

Flyer Best Practices/Common Issues

Misspelled Words

Please use a spell-checker and check sentence structure. There is nothing worse than misspelled words or labeling something inaccurately.

QR Codes Do Not Work

QR Codes should go to the exact location or page they refer to. All browsers can create QR from any webpage.

Background Too Busy

Try increasing the transparency or reducing the saturation of your background image to push the text to the front.

Address Issues

Double-check the address. Is it the correct zip code and location? Is it descriptive enough to find? Does it correctly resolve in a map app?

Hard to Read Text

Having too many fonts is confusing to the reader. Using fancy fonts because they blend well with the theme of the flyer should also be avoided unless it is one of the two fonts being used. The graphic rule is limiting fonts on a flyer to just two font types. The most important part of the flyer is being able to understand and comprehend what the event is, not how bitchin’ it looks.

Getting the message to the addict who still suffers

Getting the message to the addict who still suffers is more important than a design concept.

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